Visual IdentityAutomotive & Mobility

Shadow Fleet

A visual identity for Shadow Fleet, a Saudi fleet-management and logistics company — red and yellow, with a gear-inspired mark.

  • Saudi Arabia
  • Visual Identity, Logo Design, Brand Guidelines
Shadow Fleet
Pages from the actual brand guidelines
Project overview

The guidelines include the primary logo and icon mark, their variations and misuse rules, a red, yellow, black and white palette, IBM Plex Sans Arabic with the Montserrat family, the brand pattern, and applications from letterheads, stamps, envelopes and business cards to pens and notebooks.

Client / brand
Shadow Fleet
Industry
Automotive & Mobility
Project category
Visual Identity
Services delivered
Visual IdentityLogo DesignBrand Guidelines
Location
Saudi Arabia
Brand in the world

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From the Shadow Fleet project
From the Shadow Fleet project
From the Shadow Fleet project
From the Shadow Fleet project
From the Shadow Fleet project
The full document

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What we delivered

Project services.

  • 01Visual Identity
  • 02Logo Design
  • 03Brand Guidelines
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